The holidays are one of the busiest, most exciting times of the year. Considering everything going on during the holiday season, capturing your target audience’s attention is often quite challenging. … continued
Choosing to execute your first direct mail campaign may result in feeling a variety of emotions. Among them will likely be confusion and excitement initially. The good news is that … continued
Executing your first direct mail strategy comes with challenges that you may find overwhelming. Fortunately, overcoming those challenges might be easier than you think. One of the challenges related to … continued
Savvy direct mail marketers know that there are two bulk mailing methods to send postcards to targeted areas. The options are USPS Saturation Mailing or Every Door Direct Mailing (EDDM). … continued
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